Carma–Switzerland
Carma have supplied gourmet cacao and specialty food to chefs, artisans and pâtissiers since 1931. They craft the finest couvertures, gels, and glazes. All sustainability sourced, easy to use and underpinned by Swiss heritage.
Carma have supplied gourmet cacao and specialty food to chefs, artisans and pâtissiers since 1931. They craft the finest couvertures, gels, and glazes. All sustainability sourced, easy to use and underpinned by Swiss heritage.
The brief
Create a flexible brand design system that echoes the brand purpose and personality traits: Adventurous, reliable and uncomplicated, celebrating Swiss heritage
Create a flexible brand design system that echoes the brand purpose and personality traits: Adventurous, reliable and uncomplicated, celebrating Swiss heritage
Solution
The creation of a dynamic and layered grid system allows visual assets to be applied with consistency and ease.
The sharp, straight angled grid expressed the stability and consistency of the Carma range and gave artisans complete trust and confidence to apply their own creative expression and experimentation..
The creation of a dynamic and layered grid system allows visual assets to be applied with consistency and ease.
The sharp, straight angled grid expressed the stability and consistency of the Carma range and gave artisans complete trust and confidence to apply their own creative expression and experimentation..
